Reforming the Teaching Methods of International Marketing Courses in the Context of Belt and Road

International Marketing is a professional course for Economics major. The teaching of this can help students 
 master the basic knowledge modern international marketing courses, develop students’ skills, so that they plan activities, and make decisions on products, pricing distribution in markets, decision-making; at same time, improve ability to analyze solve marketing-related problems. In new era, combined with national “One Belt, One Road” strategy strategic layout promotion “National Brand Plan”, Chinese enterprises have become scarce talents, talents are an important part internationalization promoting reform training curriculum has way train talents. This paper discusses detail basis analysis practice reform, systematically classroom effect main problems, finally put forward targeted measures suggestions effect, provide reference further methods.